Vida Vegan is the best extended family ever! Our group is filled with so much creativity and productivity, all spreading the good vegan word through words and sights and sounds. VVC alum Carrie Forrest (Carrie on Vegan) has created Vegan Delish, a whole foods recipe app for Apple handheld devices. We wanted to know more!
You blog tons of recipes—what made you take the app leap? Was it just app or cookbook time?
That’s right. After blogging for over three years, I had amassed enough recipes and interest that it was time to organize them into something marketable. I had the opportunity to license software to create Vegan Delish, which is essentially a digital cookbook with cool features like a shopping list, social media sharing options, and recipe ratings. Besides the interactive features, I love being able to constantly add new recipes to the app to keep it fresh and relevant.
As a blogger, I wasn’t always consistent in my form, but when you publish recipes in the app, there are certain protocols you have to follow. That was a challenge, in terms of editing. I also felt pressure to increase the quality of my photos and take my skills up a notch.
And the most rewarding?
I’m like a proud parent when anyone tells me they use Vegan Delish. My ultimate goal with both my blog and my app has been to inspire people to try cooking easy, vegan meals at home, so I feel fulfilled whenever that happens.
Do you receive feedback from your users? Anything particularly surprising?
There is a recipe rating and review feature, and I read every comment on individual recipes from users. I’m sometimes surprised by the feedback. For instance, one person left a review saying her kids loved the Curry Kale Chips, which surprised me since I never would have thought to categorize that recipe as kid-friendly.
What’s your favorite recipe on the app?
Since my specialty is creating recipes that are super healthy and in general made with no oils, salt, or added sugars, I had to go and mess with the already-healthy black bean brownie and add spinach to it. Even though it turns the batter green, my Spinach & Black Bean Brownies still come out tasting awesome (and once they’re baked, they’re not green). Topped with my Vanilla “Cream” Frosting made with cashews and dates…mmmmmm!
Do you have future plans for Vegan Delish? How will it evolve?
My next big plan is to add recipes from other bloggers; I really want to grow the recipe base and include some of the fantastic healthy, vegan recipes that are in the blogosphere. In fact, if you’re interested in contributing, please email me at Carrie @ VeganDelish . com!
Returning to Portland for VVC, what’s a must-see/eat/do for newcomers?
I absolutely love visiting Portland, and I am thrilled to be returning in May. My favorite places to visit are the Saturday Market, Herbivore Clothing, the International Rose Test Garden, and the farmers’ market at PSU. My all-time favorite restaurants in Portland are Prasad (loved seeing it spoofed in this episode of Portlandia) and Blossoming Lotus.
Thanks, Carrie. We’ll see you in May!